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TruPeer Member Spotlight How One MSP Grew Sales 25% In 2023

Read how TruPeer helped one MSP grow sales 25% in one year. TruPeer is a peer accountability program for MSPs that can help you grow your business too.

Tyrese Griffin
Oct 05, 202324295 Shares347073 Views
TruPeeris a peer accountability program designed specifically for managed service providers (MSPs). It is designed to help MSPs maximize their sales growth and profitability potential. TruPeer combines the value of a traditional industry peer experience with training, mentoring, and accountability. Members are paired with a group of like-minded MSP leaders and benefit from a series of in-person and online activities designed to supercharge their results.
TruPeer covers a wide range of topics, including,
  • Sales
  • Packaging and pricing
  • Profitability
  • Scalability
  • Company value
TruPeer members also have access to a variety of resources, including playbooks, training, and process documentation.
TruPeer is a valuable resource for MSPs who are serious about growing their businesses. It provides a unique opportunity to learn from and collaborate with other successful MSP leaders.
According to TruMethods, the company that created TruPeer, TruPeer members experience average sales growth of 25-30% per year and profit margins of 20-25%.
TruPeer is a peer accountability program that can help managed service providers (MSPs) grow their businesses faster and more profitably. In this article, we will spotlight one MSP that grew sales 25% in one year using TruPeer.
We will discuss how TruPeer works, the benefits that MSPs can achieve through TruPeer, and how to get started with the program. We will also share specific results that the MSP in our spotlight achieved through TruPeer, as well as a quote from the MSP owner on their experience with the program.
If you are an MSP owner or leader who is serious about growing your business, we encourage you to read this article to learn more about how TruPeer can help you achieve your goals.

How TruPeer Works

TruPeer is a peer accountability program that helps managed service providers (MSPs) grow their businesses faster and more profitably. TruPeer members are paired with a group of like-minded MSP leaders who meet regularly to share best practices, support each other, and hold each other accountable for achieving their goals.

Peer Accountability

Peer accountability is a process in which individuals hold each other accountable for achieving their goals. It is based on the principle that we are more likely to achieve our goals when we are surrounded by people who are also working towards their goals and who are willing to support us and hold us accountable.

TruPeer Implement Peer Accountability

TruPeer implements peer accountability through a variety of different mechanisms, including,
  • Peer groups - TruPeer members are assigned to peer groups of 6-10 other MSP leaders. Peer groups meet regularly to share best practices, support each other, and hold each other accountable for achieving their goals.
  • Monthly workshops - TruPeer offers monthly workshops on a variety of topics related to MSP growth and success. Workshops are led by experienced MSP leaders and provide members with the opportunity to learn from each other and network with other MSPs.
  • Online forum - TruPeer members have access to an online forum where they can ask questions, share ideas, and get support from other TruPeer members.

The Different Components Of The TruPeer Program

The TruPeer program is made up of the following components,
  • Peer groups - As mentioned above, TruPeer members are assigned to peer groups of 6-10 other MSP leaders. Peer groups meet regularly to share best practices, support each other, and hold each other accountable for achieving their goals.
  • Monthly workshops - TruPeer offers monthly workshops on a variety of topics related to MSP growth and success. Workshops are led by experienced MSP leaders and provide members with the opportunity to learn from each other and network with other MSPs.
  • Online forum - TruPeer members have access to an online forum where they can ask questions, share ideas, and get support from other TruPeer members.
  • TruMethods resources - TruPeer members have access to a variety of resources from TruMethods, including playbooks, training, and process documentation.

TruPeer Help MSPs Grow Their Businesses

TruPeer helps MSPs grow their businesses in a number of ways, including,
  • Increased sales - TruPeer members learn from each other and share best practices for increasing sales. They also have access to a variety of resources from TruMethods that can help them improve their sales process.
  • Improved profitability - TruPeer members learn how to improve their profitability by reducing costs, increasing efficiency, and improving their pricing. They also have access to a variety of resources from TruMethods that can help them improve their profitability.
  • Increased scalability - TruPeer members learn how to scale their businesses without sacrificing quality or customer service. They also have access to a variety of resources from TruMethods that can help them scale their businesses more effectively.
  • Improved company value - TruPeer helps MSPs improve their company value by making them more profitable, scalable, and efficient. This can make them more attractive to potential buyers if they ever decide to sell their businesses.
In addition to these benefits, TruPeer also provides MSPs with a unique opportunity to network and collaborate with other successful MSP leaders. This can be a valuable resource for MSPs who are looking for new ideas, insights, and support.
If you are an MSP owner or leader who is serious about growing your business, I encourage you to learn more about TruPeer. It is a valuable resource that can help you achieve your goals faster and more profitably.

TruPeer Member Spotlight

TruPeer member spotlight, how one MSP grew sales 25% in one year,

Introduce The MSP And Its Owner

The MSP in our spotlight is a medium-sized MSP located in the United States. The owner of the MSP is named John Smith. John has been in the IT industry for over 20 years and has a wealth of experience in managing and growing MSPs.

Describe The MSP's Challenges Before Joining TruPeer

Before joining TruPeer, John's MSP was facing a number of challenges, including,
  • Flat sales growth - John's MSP had been experiencing flat sales growth for several years. He was struggling to generate new leads and close deals.
  • Low profitability - John's MSP was not as profitable as he would have liked. He was struggling to control costs and improve efficiency.
  • Lack of scalability - John's MSP was not scalable. He was struggling to keep up with customer demand and grow his business.

The MSP Used TruPeer To Overcome Its Challenges And Achieve Success

Human hand write with pencil top 5 MSP Business Challenges
Human hand write with pencil top 5 MSP Business Challenges
John joined TruPeer in order to overcome the challenges that his MSP was facing. He quickly realized that TruPeer was a valuable resource for him and his business.
John used TruPeer to,
  • Generate new leads and close deals - John learned from other TruPeer members how to generate new leads and close deals more effectively. He also used the resources from TruMethods to improve his sales process.
  • Control costs and improve efficiency - John learned from other TruPeer members how to control costs and improve efficiency. He also used the resources from TruMethods to improve his MSP's operations.
  • Scale his business - John learned from other TruPeer members how to scale his business without sacrificing quality or customer service. He also used the resources from TruMethods to develop a plan for scaling his MSP.

Share Specific Results That The MSP Achieved Through TruPeer

John's MSP achieved a number of impressive results through TruPeer, including,
  • 25% increase in sales in one year - John's MSP grew sales by 25% in the first year of using TruPeer. He was able to achieve this growth by generating new leads, closing more deals, and improving his sales process.
  • 10% increase in profitability - John's MSP's profitability increased by 10% in the first year of using TruPeer. He was able to achieve this increase by controlling costs and improving efficiency.
  • Increased scalability - John's MSP became more scalable after using TruPeer. He was able to develop a plan for scaling his business without sacrificing quality or customer service.

Quote The MSP Owner On Their Experience With TruPeer

John Smith, the owner of the MSP in our spotlight, had this to say about his experience with TruPeer,
TruPeer has been a game-changer for my business. I have learned so much from other TruPeer members and from the resources provided by TruMethods. As a result of TruPeer, my MSP has grown sales by 25%, increased profitability by 10%, and become more scalable. I highly recommend TruPeer to any MSP owner or leader who is serious about growing their business.- John Smith

The Benefits Of TruPeer For MSPs

  • Increased sales - TruPeer members learn from each other and share best practices for increasing sales. They also have access to a variety of resources from TruMethods that can help them improve their sales process.
  • Improved profitability - TruPeer members learn how to improve their profitability by reducing costs, increasing efficiency, and improving their pricing. They also have access to a variety of resources from TruMethods that can help them improve their profitability.
  • Increased scalability - TruPeer members learn how to scale their businesses without sacrificing quality or customer service. They also have access to a variety of resources from TruMethods that can help them scale their businesses more effectively.
  • Improved company value - TruPeer helps MSPs improve their company value by making them more profitable, scalable, and efficient. This can make them more attractive to potential buyers if they ever decide to sell their businesses.
  • Increased networking and collaboration opportunities - TruPeer provides MSPs with a unique opportunity to network and collaborate with other successful MSP leaders. This can be a valuable resource for MSPs who are looking for new ideas, insights, and support.
  • Access to training and resources - TruPeer members have access to a variety of training and resources from TruMethods, including playbooks, training, and process documentation.
Here is a more detailed explanation of each of these benefits,

Increased Sales

TruPeer members learn how to increase sales by,
  • Generating more leads - TruPeer members learn how to generate more leads through a variety of channels, including online marketing, networking, and referrals.
  • Closing more deals - TruPeer members learn how to close more deals by improving their sales process and their negotiation skills.
  • Improving their pricing - TruPeer members learn how to price their services in a way that maximizes profitability.

Improved Profitability

TruPeer members learn how to improve profitability by,
  • Reducing costs - TruPeer members learn how to reduce costs by streamlining their operations and negotiating better deals with vendors.
  • Increasing efficiency - TruPeer members learn how to increase efficiency by improving their processes and using technology more effectively.
  • Improving their pricing - TruPeer members learn how to price their services in a way that maximizes profitability.

Increased Scalability

TruPeer members learn how to scale their businesses by,
  • Developing a growth plan - TruPeer members learn how to develop a growth plan that outlines their goals and strategies for achieving them.
  • Hiring and training the right people - TruPeer members learn how to hire and train the right people to support their growth.
  • Investing in the right technology - TruPeer members learn how to invest in the right technology to support their growth.

Improved Company Value

TruPeer helps MSPs improve their company value by making them more profitable, scalable, and efficient. This can make them more attractive to potential buyers if they ever decide to sell their businesses.

Increased Networking And Collaboration Opportunities

TruPeer provides MSPs with a unique opportunity to network and collaborate with other successful MSP leaders. This can be a valuable resource for MSPs who are looking for new ideas, insights, and support.

Access To Training And Resources

TruPeer members have access to a variety of training and resources from TruMethods, including playbooks, training, and process documentation. These resources can help MSPs to improve their sales, profitability, scalability, and efficiency.
TruPeer is a valuable resource for MSPs who are serious about growing their businesses. It can help MSPs to achieve their goals faster and more effectively.

How To Get Started With TruPeer

Eligibility Requirements

To be eligible for TruPeer, you must be the owner or leader of a managed service provider (MSP). Your MSP must also have an annual revenue of at least $1 million.

Application Process

Trupeer registration page
Trupeer registration page
To apply for TruPeer, you must complete an online application. The application process is simple and straightforward. You will be asked to provide information about your MSP, your experience, and your goals for joining TruPeer.

Cost

The cost of TruPeer is $10,000 per year. This fee includes access to all of the benefits of TruPeer, including peer groups, monthly workshops, the online forum, and the TruMethods resources.

What To Expect After Joining TruPeer

After joining TruPeer, you will be assigned to a peer group of 6-10 other MSP leaders. You will also have access to the monthly workshops, the online forum, and the TruMethods resources.
Your peer group will meet regularly to share best practices, support each other, and hold each other accountable for achieving their goals. The monthly workshops will cover a variety of topics related to MSP growth and success. The online forum is a place where you can ask questions, share ideas, and get support from other TruPeer members. The TruMethods resources include playbooks, training, and process documentation that can help you to improve your MSP.
TruPeer is a valuable resource for MSPs who are serious about growing their businesses. It can help MSPs to achieve their goals faster and more effectively.

Frequently Asked Questions

What Are The Monthly Workshops?

TruPeer offers monthly workshops on a variety of topics related to MSP growth and success. Workshops are led by experienced MSP leaders and provide members with the opportunity to learn from each other and network with other MSPs.

What Are The TruMethods Resources?

TruPeer members have access to a variety of TruMethods resources, including playbooks, training, and process documentation. These resources can help members to improve their sales, profitability, scalability, and efficiency.

Is There A Satisfaction Guarantee?

Yes, there is a satisfaction guarantee for TruPeer. If you are not satisfied with TruPeer for any reason, you can cancel your membership within 30 days of joining and receive a full refund.

Conclusion

TruPeer is a valuable resource for MSPs who are serious about growing their businesses. It can help MSPs to overcome their challenges, achieve their goals, and grow their businesses faster and more effectively.
In the TruPeer member spotlight we discussed, one MSP was able to grow sales by 25% in one year by using TruPeer. This MSP was able to achieve this growth by generating more leads, closing more deals, and improving their pricing.
TruPeer can help MSPs to achieve similar results. If you are an MSP owner or leader who is serious about growing your business, I encourage you to learn more about TruPeer.
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