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McCain Camp Targets Five to Ten-Year-Olds With Picture Book

The McCain campaign is making a play for the all-important K-5 demographic with a new picture book biography of the presumed GOP nominee, written by none other than Meghan McCain, Sen. John McCain’s daughter and the head of the "Blogettes," who produce a blog about life on the campaign trail. Go ahead, take a look at the blog. Trust me.

CNN’s Peter Hamby gives us a sneak preview of the picture book:

Reporters on board John McCain’s campaign plane Wednesday got an early look at Meghan McCain’s soon-to-be-published “picture book biography” of her father, titled: “My Dad, John McCain.”

The Simon & Schuster hardback, set to hit stores on September 2, is a brief, sentimental look at the familiar elements of McCain’s legendary biography, including his time in a Vietnamese prison and his run for the White House in 2000.

Several pages are devoted to McCain’s military background and his imprisonment in Vietnam, with relatively little attention paid to his youth (he “broke a lot of rules” in high school, the book says) and to his time in Congress.

Cindy McCain, along with Meghan’s siblings Jack, Jimmy and Bridget, are described fondly in the book — but the children from McCain’s first marriage are left unmentioned.

Illustrated by Dan Andreasen, the pictures in the book are gauzy sketches of famous McCain iconography: there’s a drawing of his cadet head shot from the Naval Academy, as well as a rendition of a still-recuperating McCain’s meeting with Richard Nixon following his return from Vietnam. McCain is also depicted sitting forlornly in his Hanoi prison cell.

The book is recommended for children between ages 5 and 10. But it does contain a mild dose of the politics, including some of the McCain campaign’s over-arching themes, particularly the notion that McCain "puts his country first."

Sounds cute. Incidentally, did you ever wonder whatever became of that section of the Straight Talk Express jet that was set up to accommodate in-air informal press conferences — since it is obviously not being used for its intended purpose? Well, it has ostensibly been taken over by the Blogettes, who have plastered it with their Polaroid photos. Not a good indication that it will be put to use any time soon.

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