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Breaking: Obama Votes — on YouTube

By Ari Melber 11/4/08 2:20 PM

Sen. Barack Obama’s vote was recorded, broadcast, reported and blogged in real time. His campaign still turned the footage into one of the fastest ads of this campaign, cutting a simple GOTV web ad that is already moving around YouTube:


Obama Speaks About his Grandmother’s Death

By Ari Melber 11/4/08 9:10 AM

Sen. Barack Obama took a few moments to discuss his grandmother’s death on the campaign trail on Monday, and then he swiftly returned to focusing his message on closing arguments and GOTV.
His campaign also released a statement to traveling reporters, but otherwise avoided the topic on Monday night. There was no press release for broader [...]


Obama Breaks YouTube Records in Homestretch

By Ari Melber 11/3/08 6:00 AM

If you upload it, they will watch it.
That was the simple premise of the Obama campaign’s dramatic intensification of its YouTube outreach in the homestretch of this long race.
New data shows the campaign’s official YouTube channel is breaking records, topping 2 million viewers a day at its peak.  That number does not include the millions [...]


Obama Rallies the YouTube Vote

By Ari Melber 10/31/08 8:45 AM

The Obama campaign is intensifying its YouTube outreach in the closing days of the election, stacking its official channel with as many as 10 new, high-quality videos a day.
Some spots are short, upbeat videos aiming for mass appeal. This week’s viral hit, “Make History,” for example, broke into YouTube’s top 10 this week. With peppy [...]


Obama Deploys Robot to Fight Ayers Attack (Video)

By Ari Melber 10/31/08 6:01 AM

Maybe there’s too much caffeine coursing through the Obama campaign’s new media department. Or maybe they’ve just had it with Sen. John McCain’s robocalls about Bill Ayers.
The latest item on Sen. Barack Obama’s official YouTube channel is a wacky, dorky, irreverent video titled, really, “Robots Attack!”
Wonder why they didn’t use this in the prime-time [...]


Big Dog for Obama

By Ari Melber 10/30/08 10:25 AM

“This man should be our president,” former President Bill Clinton told a boisterous, late-night rally for Sen. Barack Obama in Florida on Wednesday.
After the famous infomercial had aired — and while the pundits still traded their meta-analysis on cable news — Clinton made a strong case for why Obama should assume the presidency in a [...]


People “In The Middle” Back Obama

By Ari Melber 10/29/08 7:50 PM

I’m a little tired of The Undecideds, The Swing Voters and all those People In The Middle — but they do decide elections after the rest of us have made our decisions.
To appeal to those remaining thin slices of the electorate, a new video campaign has launched to pitch Sen. Barack Obama.  The project is [...]


Obama Viral Hit Slams Premature Celebration

By Ari Melber 10/29/08 6:20 AM

The Obama campaign’s Internet operation knows how to meet the moment. Sensing some irrational exuberance from supporters, which can stoke complacency, Obama’s web team dropped a viral video Tuesday that has already drawn more than 100,000 views — launching it into the top-20 political videos on YouTube after a single day.
Remember, this is an official [...]


Seattle Fish-Throwers Tout Obama on YouTube

By Ari Melber 10/29/08 6:00 AM

The Republicans may have the wolf-hunting vote locked down, but the Obama campaign is burnishing its own frontier credentials with a new video from the fish throwers at the famous Pike Place Market in Seattle.
Will this Pacific Northwestern YouTube outreach move anyone? Well, count this blogger in. As a lifelong Seattlite, I grew up [...]


Obama-McCain Dance-Off Video

By Ari Melber 10/27/08 1:25 PM

Sen. Barack Obama not only thinks he has better policies than Sen. John McCain — he says he has better moves, too.
“I’m convinced I’m a better dancer than John McCain,” he confided to Ellen DeGeneres last week.  Obama’s dancing on her talk show has become an enduring hit on YouTube, as I noted, and another [...]


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