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Assessing the Bradley Effect

Throughout this election cycle, many Democrats have assumed that Sen. Barack Obama must take a lead of more than one or two percentage points in the polls into Election Day because his actual numbers will get knocked down a notch by the so-called Bradley Effect — the idea that some voters disingenuously tell pollsters that [...]


The Mis-Reading of the ‘Bradley Effect’

COMMENTARY
The talking heads pretty much got it wrong. It was an anti-gun ballot measure — more than his race — that cost Tom Bradley the California governorship.