“You should be worried,” he tells college students, but “President Obama” would address key priorities for young voters, from renewing the economy to helping loan repayment for graduates who do public service. After Schmidt’s brief pitch is over, you can hear a young voice off camera appraise the message: “OK, cool.”

PRODUCTION NOTES: This blunt testimonial is a concise appeal to young voters, who already overwhelmingly back Sen. Barack Obama, with a message from a hip, credible messenger on the economy.