NY-23: Fred Thompson’s Ad for Hoffman

The former Tennessee senator and presidential candidate lends his image to an ultra-serious TV ad. (Worth noting: the plain-spoken NY-23 Conservative Party candidate Doug Hoffman, who lacks some TV polish, has not actually spoken to the camera in his ads.) The takeaway line: “When your grandchildren ask you why you didn’t do something, be able to tell them you voted for Doug Hoffman.”

The sell here is that a vote for Hoffman is a vote to “send Washington a message.” Indeed, Hoffman is concentrating more and more on that and on conservative issues (like attacking ACORN), to ramp up conservative turnout and to win crossover votes.